About Us

  • Comprehensive Eye Exams
  • Cataract Surgery Co-Management
  • Senior Vision
  • Pediatric Eye Care
  • Contact Lens Exams
  • LASIK & Refractive Surgery Co-Management
  • Myopia Management
  • Diabetic Retinopathy
  • Eye Disease Management
  • Glaucoma Treatment
  • Macular Degeneration
  • Scleral Lenses
  • Keratoconus Treatment
  • Contact lens prescriptions

Location & Hours

Access

  • Onsite Parking
  • Free Parking
  • Wheelchair Accessible
  • Near Public Transit

On Site Services

  • Shop Glasses

    No appointment needed

  • On Site Lab

Our Team

Dr. Craig S. Steinberg, O.D., J.D

Dr. Craig S. Steinberg, O.D., J.D

EDUCATION Southern California College of Optometry, 1998 Completion of Didactic Course in the Treatment and Management of Ocular Disease/Therapeutic Agents Doctorate - Law (J.D.), 1990 - 93 University of La Verne College of Law Encino, California American Jurisprudence Award - Contracts Law Review, 1993 Deans List Specialty courses in Bankruptcy,... Show More

EDUCATION

Southern California College of Optometry, 1998

Completion of Didactic Course in the Treatment and Management of Ocular Disease/Therapeutic Agents

Doctorate - Law (J.D.), 1990 - 93

University of La Verne

College of Law

Encino, California

American Jurisprudence Award - Contracts

Law Review, 1993

Deans List

Specialty courses in Bankruptcy, Workers’ Compensation

Graduated top 5% of class attending school at night on part-time basis and working full time during the day

Doctorate - Optometry (O.D.), 1980 - 84

University of Missouri - St. Louis

St. Louis, Missouri

School of Optometry  

Dean’s List - 8 semesters

Student Body President, 1982

Admissions Committee student member, 1983

Graduated number 3 in class

Bachelor of Sciences - Biology, 1975 - 80

University of Southern California

Los Angeles, California

 

Member, varsity golf team

1st Team All-Conference

2nd Team NCAA All-American

Pacific-10 Conference Individual Champion (Golf)

LICENSURE

  • Optometrist, California Board of Optometry Lic. No. 8032T, since 1984
  • Attorney, California State Bar No. 181902, since 1996 

CERTIFICATIONS

  • Board Certified, National Board of Examiners in Optometry, 1984
  • Board Certified, Treatment and Management of Ocular Disease, 1998 
Haley, O.D.

Dr. Haley Marcus, O.D.

Education & Clinical Background Dr. Haley Marcus earned her Bachelor’s degree in Business Administration from the University of Michigan, Ann Arbor, where she graduated with honors. She completed her Doctor of Optometry degree at the Southern California College of Optometry, also... Show More

Education & Clinical Background

Dr. Haley Marcus earned her Bachelor’s degree in Business Administration from the University of Michigan, Ann Arbor, where she graduated with honors. She completed her Doctor of Optometry degree at the Southern California College of Optometry, also graduating with honors. Her education blends clinical excellence with a strong understanding of both patient care and practice operations.

Why She Loves Eye Care

Dr. Marcus is passionate about helping people achieve and maintain their best vision while addressing underlying eye health concerns. She believes the eyes are not just a window into vision, but a reflection of overall health. This deeper purpose motivates her to treat every patient with intention, clarity, and care. She’s especially dedicated to helping those who struggle with dry eye disease, a condition she believes is too often overlooked or normalized, and is equally committed to myopia control, helping children manage nearsightedness early for better lifelong outcomes.

Special Clinical Interests

Dr. Marcus has a strong interest in:

  • Dry eye management, offering patients real solutions for long-term comfort
  • Myopia control
  • Preventative eye care that looks at the full health picture, not just vision correction

She enjoys working with patients of all ages and takes pride in making children and families feel informed and at ease throughout their care.

Community Engagement

Giving back is a core part of Dr. Marcus’s values. She has participated in numerous school screenings throughout Los Angeles, helping ensure that children and adults alike have access to basic vision care. These outreach experiences continue to inspire her as a provider and community advocate.

Outside the Office

When she’s not in the clinic, Dr. Marcus enjoys traveling, exploring new places, and baking, her favorite way to unwind and share something sweet with family and friends.

Dr. Michael Levin, O.D.

Dr. Michael Levin, O.D.

Dr. Levin has been a cornerstone of our practice since 2001, bringing over 24 years of trusted experience in eye care.CONTINUING EDUCATION AND INSTRUCTION Licensed by the International Association of Board of Examiners and California State Board in the Treatment and... Show More

Dr. Levin has been a cornerstone of our practice since 2001, bringing over 24 years of trusted experience in eye care.

CONTINUING EDUCATION AND INSTRUCTION

  • Licensed by the International Association of Board of Examiners and California State Board in the Treatment and Management of Ocular Diseases following classroom work and detailed National and California Examinations
  • Licensed for Administration of Diagnostic drugs
  • California License, No. 5424 TPA

OTHER ACTIVITIES

  • Media spokesperson for various contact lenses manufacturers
  • Conducted over 20 FDA field studies on contact lenses and contact lens solutions for various companies including Ciba, Allergan, Angelini and Ocu-Ease
Dr. Eugene Osako, O.D.

Dr. Eugene Osako, O.D.

Dr. Osako has been a trusted member of our clinical team since 2001, bringing more than two decades of experience and consistency in patient care.CONTINUING EDUCATION AND INSTRUCTION Licensed by the International Association of Board of Examiners and California State Board... Show More

Dr. Osako has been a trusted member of our clinical team since 2001, bringing more than two decades of experience and consistency in patient care.

CONTINUING EDUCATION AND INSTRUCTION

  • Licensed by the International Association of Board of Examiners and California State Board in the Treatment and Management of Ocular Diseases following classroom work and detailed National and California Examinations
  • Licensed for Administration of Diagnostic drugs
  • California License, No. 4023 TPA

OTHER ACTIVITIES & PROFESSIONAL ASSOCIATIONS

  • Volunteer Optometric Services for Humanity
  • American Optometric Association
  • California Optometric Association

Medical and Vision Insurance plans

Have another plan? Benefit questions? Paying out of pocket?
Call us at 310-559-0500, We are happy to help.

VSP
VSP
Medicare
Medicare
Aetna
Aetna
Cigna
Cigna
Spectera
Spectera
Superior Vision
Superior Vision
Davis Vision
Davis Vision
EyeMed
EyeMed
Anthem Blue Cross Blue Shield
Anthem Blue Cross Blue Shield
Blue Cross
Blue Cross
VSP Premier Edge
VSP Premier Edge
Aetna Medicare
Aetna Medicare
VSP Individual Vision Plans
VSP Individual Vision Plans
AARP Medicare Complete
AARP Medicare Complete
Railroad Medicare Beneficiaries
Railroad Medicare Beneficiaries
Envolve Benefits Options
Envolve Benefits Options
Medicare
Medicare
United Healthcare Medicare Solutions
United Healthcare Medicare Solutions
Anthem Medicare
Anthem Medicare
TriWest
TriWest
Humana Medicare
Humana Medicare
Aetna PPO Only
Aetna PPO Only
Cigna PPO Only
Cigna PPO Only
United Healthcare PPO Only
United Healthcare PPO Only
Blue Cross Blue Shield PPO Only
Blue Cross Blue Shield PPO Only
United Healthcare Medicare Advantage
United Healthcare Medicare Advantage
AARP Medicare-Complete
AARP Medicare-Complete
Humana PPO Only
Humana PPO Only
VSP
VSP
Medicare Part B
Medicare Part B
Blue Cross Blue Shield Medicare
Blue Cross Blue Shield Medicare
Aarp Medicare Advantage
Aarp Medicare Advantage
Medi-Cal
Medi-Cal
Anthem Medicare Advantage Plans
Anthem Medicare Advantage Plans
Health Net PPO Only
Health Net PPO Only
Medicare Supplement
Medicare Supplement
Connecticare Medicare
Connecticare Medicare
VSP Global
VSP Global
Ppo Plus
Ppo Plus
Anthem PPO
Anthem PPO
Blue Cross Blue Shield Medicare Advantage
Blue Cross Blue Shield Medicare Advantage
Blue Shield PPO
Blue Shield PPO
Wellcare Medicare
Wellcare Medicare
BlueCross Medicare Advantage
BlueCross Medicare Advantage
CIGNA MEDICARE ADVT
CIGNA MEDICARE ADVT
UMR PPO Only
UMR PPO Only
Medicare Part A
Medicare Part A
VSP Open Access Network
VSP Open Access Network
Priority Health Medicare
Priority Health Medicare
AARP Medicare Supplement Plans by UHC Insurance Co
AARP Medicare Supplement Plans by UHC Insurance Co
Anthem Blue Cross PPO Only
Anthem Blue Cross PPO Only
Blue Shield of California PPO Only
Blue Shield of California PPO Only
Tufts Medicare
Tufts Medicare
Blue Shield PPO - (B&W)
Blue Shield PPO - (B&W)
Highmark Senior Health Company PPO
Highmark Senior Health Company PPO
MedBen Ohio PPO Connect
MedBen Ohio PPO Connect
Cigna Medicare Supplement
Cigna Medicare Supplement
Cigna True Choice Medicare
Cigna True Choice Medicare
GEHA Medicare
GEHA Medicare
PA Medicare Part B J12
PA Medicare Part B J12
Priority Health Medicare (B&W)
Priority Health Medicare (B&W)
State Farm Medicare Supplement F
State Farm Medicare Supplement F
Blue Shield Medicare Complement
Blue Shield Medicare Complement
Excellent customer service, I had a specific pair of frames that I wanted. They took the time to research and give me options to fit my needs exactly. I really... Show More
Excellent customer service, I had a specific pair of frames that I wanted. They took the time to research and give me options to fit my needs exactly. I really appreciate all their help and attention to detail
- michelle e. 16 hours ago
I have been coming here for years and I recommend it to all my friends. Dr. Friedman and his granddaughter are top notch optometrist. The staff is great too. Good... Show More
I have been coming here for years and I recommend it to all my friends. Dr. Friedman and his granddaughter are top notch optometrist. The staff is great too. Good customer service with a large selection of frames. They take all kinds of insurance including Medi-Cal. Next time you need glasses or contacts you should go see them
- Raynne 4 days ago
Love these guys!
- Steph S. 4 days ago
I’m from out of town (Memphis) and I needed somewhere to get my glasses adjusted. I haven’t done it in so long randomly just look these guys up online and... Show More
I’m from out of town (Memphis) and I needed somewhere to get my glasses adjusted. I haven’t done it in so long randomly just look these guys up online and Friedman optometry helped me adjust my classes for FREE no strings! it was great service I was in and out of there in less than 10 minutes, especially really work to make sure that my glasses were really straight and on point I really appreciate highly recommend
- Jjj T. 6 days ago
For my first time being here as a patient I wanna say that the staff was great service is pretty fast and swift. I didn’t find anything to complain or... Show More
For my first time being here as a patient I wanna say that the staff was great service is pretty fast and swift. I didn’t find anything to complain or encounter any problems as such, DR. Haley was Great as well dr Haley was very helpful
- Jairo m. 6 days ago
Thank you Kim for helping me adjust my frames
- Gema M. 6 days ago
Best eye doctor in town! Entire team is welcoming and professional
- Xavier M. 6 days ago
Have been coming here for 10 years and have always had positive experiences
- Karen G. 1 week ago
I visited Friedman's last week and had a great first visit! The front desk staff were friendly and efficient, especially Celina who assisted in testing my eyes for the doctor... Show More
I visited Friedman's last week and had a great first visit! The front desk staff were friendly and efficient, especially Celina who assisted in testing my eyes for the doctor and answering all my questions. I left my previous doctor after a series of unhappy experiences and she made this one much better for me. I look forward to picking up my new glasses once they are ready!
- John P. 1 week ago
Came in for my eye exam and had the best service ever Jennifer was amazing and helped me out with my glasses order Thank you to dr Hailey as well... Show More
Came in for my eye exam and had the best service ever Jennifer was amazing and helped me out with my glasses order Thank you to dr Hailey as well
- hugh m. 1 week ago